World Continence Week is an initiative of the International Continence Society and is coordinated in Australia by the Continence Foundation.
This year's World Continence Week was held from 23 to 29 June, 2014.
The theme is Pregnancy and pelvic floor health, and the slogan is Managing the mother load.
The theme and slogan support this year's special project, Pelvic floor awareness in pregnancy, childbirth and beyond, which has seen the development of educational resources for health professionals and pre and postnatal women, including a smart phone app.
The theme targets women who are planning a pregnancy and those who have had children, promoting greater awareness of the associated risk of incontinence, and preventative and treatment strategies. The slogan, Managing the mother load, references the load pregnancy places on the pelvic floor, as well as the other burdens mother must balance, which often results in them not prioritising their pelvic floor health.
World Continence Week was officially launched at a breakfast in Melbourne on Friday 20 June.
The Continence Foundation relies on its members and other individuals and organisations to assist with the promotion of World Continence Week and its theme to the local communities and media networks. Every year individuals and organisations have contributed in reaching out to their local networks, including those who are, or are at risk of becoming, incontinent. The Foundation is again running its World Continence Week promotion competition, with prizes up for grabs for the best promotional activity or event. Download the entry form for more details and to apply (272KB).
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